Deal Event
Black Friday Deals, Verified by Price History
Black Friday 2026 lands on November 27. We track prices year-round so you can tell a genuine markdown from a marketing trick — bookmark this page and check back as deals go live.
Black Friday is the biggest shopping event of the year — and the one with the most misleading discounts. Studies repeatedly find that many "Black Friday deals" match or exceed prices available weeks earlier. AethelGem tracks price history on every listed product year-round, so when November arrives you can verify whether a deal is genuinely the lowest price.
This page stays live all year. Before the event it surfaces the strongest verified discounts available right now in Black Friday’s most-shopped categories; during the event it becomes our live deal board, refreshed daily.
Electronics
See all →TVs, audio, smart home and more — the heart of every Black Friday.
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CiBest
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CiBest Mini Projector with WiFi and Bluetooth, Compatible with Netflix/YouTube/PrimeVideo, Electric Focus & Keystone, Short Throw Full HD 1080P Video Projector, Portable Outdoor/Indoor Use
Save $100.00
$99.99$199.99
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Btootos
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Wireless Earbuds, Bluetooth 5.4 Headphones Bass Stereo/Clear Calls, Black
Save $14.19
$18.80$32.99
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PuroAir
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PuroAir Air Purifier 100i Smart HEPA Air Purifiers for Home Pets - Portable Small Air Purifier Filters up to 550 Ft² of Pollutants, Smoke, Pollen, Dust - Room Air Purifiers for Bedroom, Baby, Office
Save $70.00
$89.99$159.99
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iSinbox
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Outdoor Projector 4K, Now with Netflix, AI Auto Focus, 20W Dolby Audio
Save $120.00
$179.98$299.98
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HAOYUYAN
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HAOYUYAN Wireless Earbuds, Sports Bluetooth Headphones, 80Hrs Playtime Ear Buds with LED Power Display, Noise Canceling Headset, IPX7 Waterproof Earphones for Workout/Running(Black)
Save $277.20
$22.79$299.99
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Victrola
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Victrola Journey - Bluetooth Suitcase Record Player - Black
Save $40.04
$49.95$89.99
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Aptkdoe
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Wireless Earbuds 75H Bluetooth 5.4 Sport Headphones with Earhooks, Black
Save $14.36
$25.63$39.99
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TRAUSI
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Wireless Earbuds Bluetooth 5.4 Headphones, 54H Playtime Stereo Earphones with Noise Cancelling Mic, IPX7 Waterproof, Fast Charging and Comfort Fit Ear Buds for Fitness/Sports/Workouts/Travel Black
Save $211.00
$18.99$229.99
Computers & Laptops
See all →Laptops, desktops, monitors and PC gaming gear at verified markdowns.
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TP-Link
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TP-Link WiFi 6 PCIe WiFi Card for Desktop PC AX3000 (Archer TX55E), Bluetooth 5.2, WPA3, 802.11ax Dual Band Wireless Adapter with MU-MIMO, Ultra-Low Latency, Supports Windows 11, 10 (64bit) Only
Save $17.54
$22.45$39.99
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Razer
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Razer Basilisk V3 Customizable RGB Wired Ergonomic Gaming Mouse, Black
Save $35.01
$34.98$69.99
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Gohero
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Gohero Full HD 1080P Video Webcam, Noise Cancellation, Privacy Cover, Wide-Angle Lens, Auto Light Correction, Plug & Play USB Webcam for Laptop, Desktop, PC, Mac, Zoom, Skype Pro Series
Save $41.00
$28.99$69.99
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SHRRADOO
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SHRRADOO Extra Large Travel Laptop Backpack for Men, Work College Backpacks
Save $14.41
$25.57$39.98
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LOVEVOOK
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LOVEVOOK Laptop Backpack for Women, 15.6 Inch Work Business Backpacks Purse With Large Capacity, Waterproof Nurse Bag College Bookbag for School, Waterproof Casual Daypack for Travel
Save $22.00
$27.98$49.98
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TP-Link
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TP-Link AX1800 WiFi 6 Router (Archer AX21 V5) – Dual Band Wireless Internet, Gigabit, Easy Mesh, Works with Alexa - A Certified for Humans Device, Free Expert Support
Save $32.04
$47.95$79.99
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Gorzhesua
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1200Mbps WiFi Extender Signal Booster for Home, Dual Band 5GHz/2.4GHz Wireless Internet Repeater with 4 External Antennas, Covers Up to 3600 Sq.ft & Supports 80 Devices, AP Mode with Ethernet Port
Save $75.00
$24.99$99.99
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MATEIN
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MATEIN Travel Laptop Backpack, 15.6 Inch College School Computer Bag, Grey
Save $14.20
$19.79$33.99
Home & Kitchen
See all →Appliances, cookware and home upgrades — historically the deepest Black Friday cuts.
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KitchenAid
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KITCHENAID Ribbed Soft Silicone Oven Mitt 2-Pack Set, 7.5"x13", Milkshake Tan
Save $17.99
$17.00$34.99
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Amazon Basics
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Amazon Basics Oscillating Ceramic Portable Indoor Space Heater, Fast Heating Technology, Overheat and Tip-Over Protection, Adjustable Thermostat, 1500W, 7.52"D x 6.34"W x 9.45"H, Silver
Save $43.01
$26.98$69.99
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Amazon Basics
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Amazon Basics Oscillating Ceramic Space Heater, Portable Fast Heating Indoor Solution, With Overheat and Tip-Over Protection, Thermostat, 1500W, 7.52"D x 6.34"W x 9.45"H, Black
Save $43.01
$26.98$69.99
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Astercook
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Astercook Knife Set, 13 Pieces Kitchen Knives Set with Healthy Anti-Rust Coating, Dishwasher Safe, Stainless Steel Chef Knife Sets with 6 Blade Guards, Fathers Day Gift for Men
Save $32.03
$17.96$49.99
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MUELLER HOME
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Mueller The Real Original Pro Vegetable Chopper & Mandoline Slicer, 10-in-1
Save $23.00
$26.99$49.99
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Bedsure
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Bedsure White Duvet Cover Queen Size - 3 Pieces Prewashed Cotton-Like Polyester Extra Soft Bedding Set, Includes 1 Duvet Cover 90x90 Inches with Zipper Closure & 2 Pillow Shams, Comforter Not Included
Save $13.00
$19.99$32.99
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PPXIA
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Inflatable Movie Screen Outdoor Projector Screen for Outside 20ft, Blow Up Screens Front and Rear Projection with Air Blower, Best for Movie Nights Backyard Home Theater Pool Party
Save $279.00
$120.99$399.99
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FYGRIP
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6 Pack Extra Heavy Duty Large Moving Bags with Strong Zipper & Comfortable Handles, Sturdy & Durable Clothes Storage Bags Totes Bins, Blue Packing Moving Boxes for College Supplies, Dark Blue
Save $16.01
$23.98$39.99
Toys & Games
See all →Holiday-gift toys and games at pre-season prices.
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Mattel Games
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Mattel Games UNO Splash Card Game, Ages 7+, 2-10 Players
Save $12.11
$12.88$24.99
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LEGO
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LEGO Classic Large Creative Brick Box 10698 Building Set, Toy Storage Solution for Home or Classrooms, Interactive Building Toy for Kids, Boys, and Girls
Save $26.50
$33.49$59.99
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Post-it
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Post-it Super Sticky Easel Pad, 25 x 30 in, White Lined, 4 Pack
Save $23.19
$42.80$65.99
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Melissa & Doug
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Melissa & Doug Examine and Treat Pet Vet Play Set, 24-Piece Animal Doctor Playset with Dog & Cat Plushies, Pet Doctor Kit & Accessories, Preschool Toys for Girls & Boys Ages 3+
Save $22.50
$19.49$41.99
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Bluey
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Bluey Wooden Tea Party Set, 18-Piece Toy Tea Set for Toddlers
Save $73.01
$15.99$89.00
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Melissa & Doug
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Melissa & Doug Take-Along Wooden Toy Barn, 11-Pc Portable Toddler Playset with Farm Animals & Pop-Up Roof, Preschool Learning Toys for Girls & Boys 2+
Save $19.50
$16.49$35.99
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The Mega Deals
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Kids Painting Set, Washable Paint for Toddlers 10 Colors, Art Gift Bundle
Save $83.96
$20.99$104.95
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Esjay
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Esjay Toddler Busy Board Montessori Toys for Boys, Sensory Book Educational Activities for Learning Fine Motor Skills, Birthday Gifts for Boys Toddlers, Travel Toys for Airplane Car, Blue Dinosaur
Save $10.01
$19.98$29.99
Fashion
See all →Clothing, shoes and accessories with genuine markdowns.
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The Children's Place
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The Children's Place Boys Stretch Relaxed Straight Chino Pants
Save $20.97
$11.98$32.95
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The Children's Place
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The Children's Place boys Pull on Jogger Shorts, Fin Gray/Flax/Tidal 3 Pack, 6 US
Save $29.97
$29.98$59.95
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DOCKERS
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Dockers Men's Classic Fit Signature Khaki Lux Cotton Stretch Pants
Save $25.00
$24.99$49.99
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Levi's
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Levi's Men's 505 Regular Fit Jeans
Save $48.95
$26.00$74.95
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Casio
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Casio Men's G-Shock DW9052-1V Shock Resistant Black Resin Sport Watch
Save $305.77
$62.23$368.00
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Native Shoes
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Native Shoes Unisex-Kids Jefferson Print Sneakers, Shell White/Translucent/Rainbow Blur, 3 Little Kid
Save $24.96
$29.99$54.95
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Hanes
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Hanes Men's Pullover EcoSmart Hooded Sweatshirt, Black, Large
Save $14.03
$12.97$27.00
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Timex
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Timex Men's Expedition Scout 40mm Watch – Cream Dial Black Case & Brown Leather Strap
Save $75.50
$52.50$128.00
Beauty & Personal Care
See all →Hair care, fragrance and grooming deals worth stocking up on.
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Easyouth
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Easyouth Clip in Hair Extensions Human Hair Balayage, Remy Hair Clip in Extensions Ombre, Medium Brown Fading to Caramel Blonde, Real Hair Extension Clip in Human Hair for Beginners, 14In 85g 7pcs
Save $31.13
$30.37$61.50
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Benehair
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Benehair Clip on Hair Extensions Real Human Hair Auburn Hair Extensions Clip in Human Hair Long Straight Remy Natural Full Head 8pcs 20inch #30 Light Auburn
Save $25.04
$59.99$85.03
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L'Oreal Paris
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L'Oreal Paris Excellence Crème Permanent Hair Dye, Triple Care Hair Color with Hyaluronic Acid for 100% Gray Coverage, 4 Dark Brown, 1 Kit (Packaging May Vary)
Save $1.02
$11.97$12.99
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Native
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Native Coconut & Vanilla Shampoo and Conditioner Contain Naturally Derived Ingredients | All Hair Types, Color & Treated, Fine to Dry Damaged, Sulfate & Dye Free - 2-Pack
Save $2.25
$19.74$21.99
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GOO GOO
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GOO GOO Tape in Hair Extensions Human Hair, 2 Dark Brown, 20inch 50g 20pcs, Skin Weft Seamless Invisible, Silky Straight with Thick Ends, Remy Human Hair
Save $21.36
$39.63$60.99
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Wennalife
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WENNALIFE Clip in Hair Extensions Real Human Hair, 18 Inch 120g 7pcs Human Hair Extensions Clip Ins, Dark Brown Coloured Remy Hair
Save $29.40
$54.59$83.99
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L'Oreal Paris
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L'Oreal Paris Magic Root Cover Up Gray Hair Spray, 100% Gray Hair Coverage with Buildable, Lightweight, Transfer-Resistant, and Temporary Formula, Ammonia-Free, Dark Blonde, 2 oz (1 Count)
Save $1.02
$11.97$12.99
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BASED BODYWORKS
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BASED Hair Texturizing Powder, Lightweight & Volumizing Hair Styling Powder with Matte Finish, Add Texture to Hair with Medium Hold, For Short to Medium Hair, (1.69oz Bottle, 2.5 Gram Fill, Pack of 1)
Save $2.27
$17.73$20.00
How to Win Black Friday (Without Getting Played)
- check_circleTrack prices before the event — a deal is only real if it beats the pre-November price. Price history is the single best defense against inflated discounts.
- check_circleShop early-access windows — many of the best prices now appear in the weeks before Black Friday itself, not on the day.
- check_circleSet a target price per item — decide what a product is worth to you before the countdown pressure kicks in.
- check_circleCompare across retailers — the same product can differ meaningfully in price between stores on the same day.
- check_circleBeware of derivative models — some "doorbuster" TVs and laptops are lower-spec variants made for the event. Check model numbers.
Black Friday — FAQ
When is Black Friday 2026?
Black Friday 2026 falls on Friday, November 27, the day after Thanksgiving in the United States. Major retailers typically start early deals in the first half of November, with Cyber Monday following on November 30.
Are Black Friday deals actually the lowest prices of the year?
Often, but not reliably. Independent price analyses consistently find that a significant share of Black Friday "deals" match prices available earlier in the year. Verifying against tracked price history — which AethelGem maintains year-round — is the only dependable way to confirm a genuine low.
What are the best categories to buy on Black Friday?
Electronics (especially TVs), laptops, small kitchen appliances and toys historically see the deepest genuine markdowns. Furniture and fashion discount more heavily at other times of the year, such as end-of-season sales.
Should I buy now or wait for Black Friday?
If a product on this page already shows a verified discount at or near its historical low, waiting rarely pays off — stock risk outweighs the chance of a marginally better price. For items at regular price, waiting for November usually makes sense.
How does AethelGem verify Black Friday deals?
We record price points for every listed product throughout the year. When a discount appears, we compare the sale price against that recorded history rather than trusting the retailer’s "was" price, and remove deals whose discounts do not hold up.
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